Food Trucks, Mobile Restaurants and Food Carts are hot!
One of the hottest trends in food and restaurants is Food Trucks and Food Carts.The big appeal to chefs and restaurateurs for these mobile eateries is the ability to start up with much less capital than a brick and mortar location and open more quickly.If a location does not work out just jump in the driver’s seat or snap the cart on the hitch and find a new one. Do a quick Tweet and update your Facebook Fan page and your loyal customers know where to find you. Having mobile kitchen allows you to do different locations on different days, and even times of the day, allowing you to go where your customers are.
Current restaurant owners love them because they provide a way to increase their reach without the expense or risk of opening an entirely new location.Having a fully equipped kitchen to go is gigantic if you do any type of off-premises catering.
The upcoming NRA show in Chicago has a dedicated area just for Food trucks- The Food Truck Spot. There are also several educational sessions that cover this topic-
Mobile Restaurants — Restaurants Get Rolling: Chefs Take It to the Streets Monday, May 24, 2:00 p.m. and Expanding Your Brand into Non-Traditional Locations Sunday, May 23, 10:00 a.m.
Food Trucks and Food Carts will also be discussed at the Restaurant Executive Breakfast - Blazing New Revenue Streams Saturday, May 22, 8:30 a.m. - 10:00 a.m.
Food trucks and carts in the form of hot dog wagons and the like have been around forever, but what’s new is the quality and variety of the food that’s out there. This movement is so big that according to Tripadvisor, the #10 restaurant in the New York City is a cart that serves Middle Easter Cuisine called “53rd & 6th Halal” (guess where its located)
There are even awards for this street cuisine “The Vendy Awards”.
The “NY Vendy Awards” have been around since 2005. This year’s event will be held on Governors Island, NY September 25, 2010. Early bird tickets are available for $70 until May 31, 2010.
The first "LA Vendy Awards" are being given out this Saturday May 15th 2010. 6 finalists will serve food at a benefit event at MacArthur Park. For a $50 donation you get all you can eat and drink, and its tax deductible. As of this date tickets are still available.
Here is a video featuring the finalists.
I will be attending the NRA show and plan to attend the sessions and hopefully report back here.
Boy I’m hungry, wish I was near 53rd and 6th.